How to use this generator
- Enter the person's name and job title. Use the name as it appears publicly.
- Add a profile URL and photo. Link to the bio page and a direct image URL.
- List their social and profile links. LinkedIn, an ORCID, a personal site, or other profiles corroborate the person's identity.
- Copy the JSON-LD into the head of the page about that person.
- Validate with the Schema.org Validator.
What is Person schema?
Person schema is structured data that describes an individual: their name, role, image, and the external profiles that confirm who they are. It uses the Person type.
Person is not a standalone rich-result type, so it will not produce a snippet by itself. Its value is entity understanding, tying an author or public figure to a recognizable identity, which supports authorship signals and, for notable people, Knowledge Panel connections.
Use sameAs and link authors to your content
As with Organization, the sameAs field carries most of the weight. Add profiles that genuinely belong to the person: LinkedIn, a personal website, an ORCID for researchers, or verified social accounts.
For author bios, connect the Person to the content they write. In graph mode you can output the Person alongside an Article whose author references the Person by @id, which is cleaner than repeating the author details inline.
Where to put the code
Paste the generated <script type="application/ld+json"> block into the <head> of the page it describes. On WordPress, a free plugin like WPCode adds header code without editing theme files, and SEO plugins such as Yoast and Rank Math accept custom JSON-LD. On a static site, paste it straight into the HTML.
Frequently asked questions
Is this Person schema generator free?
Yes, free, browser-based, no signup.
Will Person schema get me a Knowledge Panel?
Not by itself. Panels are earned through notability and corroborating sources. Person markup with strong sameAs links supports the entity but does not create a panel.
What goes in sameAs?
Profiles that belong to the person, such as LinkedIn, a personal site, ORCID, or verified social accounts.
Can I link an author to their articles?
Yes. In graph mode, output the Person and Article together so the article's author references the Person by @id.
Where does it go?
On the page about that person, in the head section.